1. Current situation of China's economic development under the new economic situation
The outbreak of the epidemic in 2020 has affected both the world economy and China's economy to a certain extent, and the trade between countries has also shrunk significantly. The form of economic development is not optimistic. For the international market, affected by the epidemic, many real economies have been unable to survive. Due to the needs of epidemic prevention and control, many countries have cut off trade with other countries. For China, the economic development has been hit hard, especially the import and export business. However, with the effective control of the epidemic in China, China's economy has begun to recover, especially the online economy has burst out a huge market vitality. Under this special background, China's traditional business administration model can no longer keep up with the needs of development. In view of this situation, China should speed up the reform and innovation of business administration and improve the efficiency and quality of business administration. Challenges and opportunities coexist. Under the new economic situation, as long as the ideas of business administration can be changed in time, China's business administration will be able to reach a higher level and better serve China's economic development.
Weaknesses of China's industrial and commercial administration under the new economic situation
2.1 lack of talents for Business Administration
The development of any industry is inseparable from talents, and one of the main ways for China's business administration to obtain talents comes from schools. For a long time, business administration has been a relatively important discipline in China, and universities have indeed cultivated a large number of business administration talents. However, under the new economic situation, the demand for talents in business administration has increased dramatically, and the requirements for the quality of business administration personnel are also getting higher and higher. This requires that the personnel engaged in business administration not only master certain basic theoretical knowledge, but also have the ability to face complex economic situations. However, the training of students majoring in Business Administration in Colleges and universities in China is basically based on basic knowledge, there is little relevant social practice, and the curriculum is lack of practicality, which leads to many students majoring in business administration being at a loss when facing the actual work, and the efficiency of business administration is poor. Therefore, at present, there is a lack of talents related to business administration in China.
2.2 lack of sound industrial and commercial management mechanism
A sound industrial and commercial management mechanism is essential to improve the quality and efficiency of industrial and commercial management. It can regulate the market and restrict and guide some bad economic activities. However, China's industrial and commercial management mechanism is not very sound, and there are many problems in the industrial and commercial management. For example, at present, the network economy has occupied the main position in China's economic development, and the industrial and commercial management should appropriately introduce new science and technology to meet the development needs. However, the traditional management mode is still used in the actual industrial and commercial management, which seriously restricts the progress of the industrial and commercial management.
2.3 insufficient enforcement of industrial and commercial administration
In order to ensure the all-round development of the market economy, the administrative department for Industry and Commerce may have the power to supervise and manage those market disturbances, and may punish illegal acts in the market according to law. This requires that the industrial and commercial administration staff should take the facts as the basis and the law as the criterion in the process of law enforcement, so that there are laws to follow, laws to be obeyed and violations to be prosecuted, strengthen the law enforcement of industrial and commercial administration, resolutely crack down on illegal and criminal acts that disrupt the market, and promote the healthy development of the economy. However, in practical work, because the industrial and commercial administrators do not have the power to enforce the law, although the illegal acts are punished in the actual law enforcement process, it can not be guaranteed that the administrative punishment can be realized, which to some extent affects the strength of law enforcement. In addition, in the actual industrial and commercial administration, in order to protect the development of local enterprises, local governments often introduce some protective measures, which will have a certain impact on the industrial and commercial administration and make it difficult for the industrial and commercial administration departments to give full play to their due regulatory power. These problems will lead to the continuous emergence of illegal and criminal phenomena in the market economy.
2.4 there are many obstacles in Business Administration
As for China's industrial and commercial administration, there are many obstacles at present, which make it difficult to implement the industrial and commercial administration. In order to fully implement the rule of law, all links of business administration should be carried out in strict accordance with the law. However, in China, especially in some relatively backward areas, human relations are popular, and it is inevitable that they will be affected in the actual process of law enforcement. At present, there are more and more economic development models in China, and the scope of economic development is also more and more extensive. However, in the actual industrial and commercial administration, it is difficult for industrial and commercial administrators to fully supervise under the new economic form because of insufficient law enforcement authority. At the same time, because the relevant laws and regulations are not very sound, many criminals take advantage of legal loopholes to make profits, However, it is difficult for industrial and commercial administrators to punish them without corresponding legal basis. However, as the main functional department for maintaining the development of the market economy, the administrative department for Industry and commerce must adhere to the administration according to law, maintain market order, and resolutely crack down on illegal and criminal acts. In addition, in the current market development process, it will be affected by many external factors, so it is difficult for the traditional business administration to give consideration to all aspects, so it is difficult for the business administration to achieve the expected goals.
Strategies of China's industrial and commercial administration under the new economic form
3.1 cultivate high-quality business management talents
To ensure that China's industrial and commercial administration can adapt to the new economic form, we must cultivate our own high-quality management talents. As the birthplace of China's business administration talents, the school should closely follow the economic development trend when training students, and establish a new educational concept when designing relevant courses. In addition to teaching the necessary basic knowledge of business administration, the school should also combine practice to actively provide students with some practical opportunities to carry out education in the process of practice. At the same time, we can also introduce advanced business administration concepts, appropriately improve the educational content, further improve the comprehensive quality of students, and cultivate a number of high-quality business administration talents who can adapt to the new economic form. China's current educational development has made great progress compared with the past. The state is also constantly introducing various measures to ensure that everyone has the opportunity to receive education. However, in reality, many people can't find suitable jobs after graduation from University, and enterprises can't recruit suitable talents in the process of recruitment. Therefore, this kind of education mode of targeted training has emerged. In view of the problems existing in China's business administration, Chinese enterprises and institutions can also cultivate their own high-quality business administration talents by means of targeted training through cooperation with schools.
3.2 establish and improve the industrial and commercial management mechanism
In the face of the new economic form, the mechanism of industrial and commercial administration cannot remain unchanged. It is imperative to establish and improve the industrial and commercial administration system. Only in this way can the functions of the industrial and commercial administration department be brought into full play. Specifically, it can be carried out from the following aspects.
First, we will implement an assessment system for industrial and commercial administration. In order to improve the work enthusiasm of the staff, the corresponding assessment system shall be established, and a certain reward and punishment system shall be established according to the assessment results. At the same time, in order to ensure that the assessment is fair and reasonable, systematic and detailed assessment shall be carried out for each link of the staff in the work. At the same time, the assessment between different departments should also be carried out. According to the specific division of labor between departments, the assessment standards should be quantified to form a good atmosphere of competition among departments. The assessment can be carried out regularly or irregularly, or monthly or quarterly.
Second, supervise the administration of industry and commerce. First of all, the local industrial and commercial administration departments are government administrative organs. Therefore, governments at all levels should effectively supervise the industrial and commercial administration. The industrial and commercial administration work is directly facing the society. Once there are problems in the industrial and commercial administration work, it will directly damage the image of the government among the people. The industrial and commercial administration work should adhere to the purpose of serving the people wholeheartedly and do a good job in market supervision and management, We should improve our service quality from all aspects and give full play to the functions of industrial and commercial administration departments; Secondly, the industrial and commercial administration personnel should implement self-supervision, determine the personnel and posts in the actual work, promote the staff to carry out self-discipline, and set up corresponding supervision departments to supervise and manage the problems existing in the work; Finally, we should use the power of the media, on the one hand, we can disclose illegal acts in the market, on the other hand, we can supervise the law enforcement of industrial and commercial administrators.
Third, in terms of improving the industrial and commercial management mechanism, it is also necessary to introduce new management methods into the industrial and commercial management work in combination with the new economic forms. In view of some new economic models, it is necessary to continuously expand the coverage of the industrial and commercial management work, and the staff should constantly improve their professional abilities, so as to carry out the industrial and commercial management work more effectively.
3.3 strengthen law enforcement to ensure the authority of the industrial and commercial administration
In order to effectively guarantee the authority of the industrial and commercial administration, in the process of law enforcement, the industrial and commercial administration personnel should continuously improve their legal literacy, strictly rely on legal provisions to carry out their work, strictly demand themselves in the face of human relations, take the law as the yardstick, and severely crack down on illegal and criminal acts in the market; The state should formulate laws and regulations related to industrial and commercial administration according to the current economic development direction, fill in the gaps in the law, and prevent lawbreakers from drilling the loopholes in the law; In addition, in view of the problems of the staff, the industrial and commercial administration departments should carry out self-examination and self correction, strictly standardize the law enforcement system, and put an end to the practice of bending the law for selfish ends.
3.4 remove obstacles to implement business administration
In order to improve the efficiency of industrial and commercial administration, the industrial and commercial administration departments should remove obstacles and implement the industrial and commercial administration. This process can be carried out in the following two major directions: first, when formulating relevant management systems, the industrial and commercial administration departments should take into account the actual development needs of the local area, widely listen to the suggestions of enterprises and the masses, and establish relevant rules and regulations with the development needs of the people as the goal; Second, it is necessary to cultivate the awareness of industrial and commercial administrators to serve the people and be strict with themselves. In practical work, they should always maintain the spirit of public servants, strengthen their own legal cultivation, and standardize their own behavior. In particular, they should be honest in the process of law enforcement, and implement the work of industrial and commercial administration.
4 Conclusion
To sum up, in the face of the development needs of the new economic form, the industrial and commercial administration work should change its thinking in time. In the face of the problems existing in the current industrial and commercial administration, the industrial and commercial administration department should strive to cultivate relevant talents, establish a sound industrial and commercial administration system, increase law enforcement, ensure the authority of the industrial and commercial administration department, implement the industrial and commercial administration work, and give full play to the role of the industrial and commercial administration department in the market economy, Contribute to China's economic development.